Intensive training course for retail executives, store managers and showroom owners.
Sales planning- logic, rules and formilas:
Cost planning:
Key performance indicators of a retail store (formulas).
Cost effectiveness:
Purchasing power – what it is and how to calculate:
The logic of pricing and creating a markup that can cover costs and ensure business profitability:
Balancing stocks:
Life cycle of goods:
Rules for working with balancing stocks:
The importance of customer loyalty for increasing sales:
Modern loyalty programs:
Rules for developing a loyalty program:
How to choose a store seller:
How to generate payment to the seller:
Staff motivation and retail store turnover growth (basic formulas). KPI of a retail store.
Head consultant “Business technologies in retail”.
Leading expert in Franchising and Distribution.
Practitioner in setting up Retail Business from scratch, development and management of retail chains with work experience in retail over 32 years. Former CEO of SELA Corporation. In 2010 Natalia was awarded with ‘Retail manager of the year’ in All-Russian Championship ‘Golden chains 2010’ for the highest effectiveness during the economic crisis.